AlphaOutlook Offers Social Media Monitoring In China

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Ça va en faire bondir plus d'un :
[quote:1fcefaeda2]Battlefield company AlphaOutlook has just launched their native social media monitoring service for the Chinese market. Founded by CEO Chad Pankewitz, the company currently has a major client, Burson-Marsteller in China.

“China’s social media and Internet landscape has many unique characteristics that render the existing tools and platforms inoperable in China,” says Pankewitz. “There are 485 million people online and 900 million mobile users in China. We believe it is important to give businesses, inside and outside of China, the tools they need monitor, track, and gain meaningful insights into the millions of online conversations taking place in real-time. Understanding these conversations and social media trends is critical for making the right business decisions in China.”[/quote:1fcefaeda2]

http://techcrunch.com/2011/10/31/alphaoutlook-offers-social-media-monitoring-in-china/

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